ABCRC
Alberta is one of Canada’s top beverage container recyclers, and the Alberta Bottle Depot (ABCRC) wanted to brag about it. We elevated the everyday people who make it happen with a fully integrated campaign that captured Alberta’s “Depot Heroes” in action.
AD: Dylan Smith ACD: Michael Goldlist CD: John Halliday

Project Scope
Creative concept development
Video & audio scripts
Video & audio production
Headlines and supporting copy for billboards, POS, GDN, SEM, and Meta
Landing page
Case study script